Nudist marketing
How cool is this – posted 6 months ago on Vimeo, and actually filmed sometime during or before 2005, some of you may have already seen the French Naturism advertising spot that was shorlisted for Cannes!
We’re big fans of promoting the lifestyle and the community, particularly to the mainstream – but it would be nice to have the kind of cash required to make simple ads like this, that communicate the message really well!!
Check it out, it’s worth the 30 seconds!!
TVC – France-espace-naturiste- directed by Jerome PY- shortlist Cannes fest 2005 from Jerome PY – Director on Vimeo.
Update: Got another one – ClothesFree.com run a TV channel, it’s good to see more efforts to get the lifestyle into the mainstream by the larger international organisations. Australia is not yet this far advanced, but one day perhaps…

Monday, August 2nd 2010 at 8:26 am
That’s a fabulous ad – the French seem to be both much more relaxed about Naturism, and also more embracing of the commercial impact.
The official tourism website list “naturism” amongst the key activities that people will be interested in travelling to Framce for, and even publish an oficial booklet of information that is available on line:
http://au.franceguide.com/what-to-do/naturism/home.html?NodeID=122
Cheers,
Rob